How 4 brands embraced Periscope to enliven their content marketing

For years, live streaming has been the social web’s AAAA player. A “can’t miss” prospect, hyped up as “the next big thing” year-after-year, only to flame-out once reaching the big leagues. That was until 2015, when the next wave of mobile-first, native app, live-streaming call-ups stepped up to the plate. And unlike their predecessors, these …

Sourced through Scoop.it from: www.onespot.com

Austin Talbert – Live streaming apps have been around for years Periscope and Meerkat for Twitter are ready and waiting. Article has some great case studies to preview.

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