Hashtags in Social Media Marketing | Social Media Today

See on Scoop.itSocial Media and Mobile Websites

Hashtags enable content marketers get in front of their target audience and identify social media conversations that are relevant to their business. Only 24% of tweets include hashtags, but those that do receive twice the engagement of those without them. When used well, hashtags can be powerful tools that drive brand recognition.

Joan Stewart‘s insight:

Used correctly Hashtags are Labels for Content by Pam Dyer

See on socialmediatoday.com

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