Greggs ditches tradition with loyalty, payments app – Mobile Commerce Daily – Payments

See on Scoop.itMobile Coupons, Apps, Deals

Joan Stewart‘s insight:

Article by Rebecca Borison – “An app is not just better for the environment, but affords a lot more functionality like mobile payments, coupons and on-the-spot rewards redemption options, all of which can enhance the effectiveness and attractiveness of a loyalty program.”

See on www.mobilecommercedaily.com

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